Get a job using Facebook

facebook job man computer
Instead of posting another cat photo, Facebook could be the way you find your next gig.

The next time you’re surfing Facebook, you may want to spruce up your profile in the spirit of landing a new job. Work4 Labs, a software company developing Facebook recruiting applications, has launched a Graph Search tool for recruiters. And if its CEO has his say, it will apparently give other social networks stiff competition.

According to Work4 CEO Stephane Le Viet, “LinkedIn covers a slice of the market that’s very valuable, but it doesn’t cover everything,” he says.

Taking retail, hospitality, health care and other industries into account, their workers may not lean on an online professional network to propel their careers.

“They don’t carry around business cards [and] they don’t use their professional network to enhance what they’re doing at work. But pretty much all of them have a profile on a social network, and for the majority of them that’s Facebook.”

Le Viet points out that users also have friends online, thereby building a robust referral network. “Recruiting has always been about fishing where the fish are,” he says. If you’re among the 1.15 billion monthly active users on Facebook, then you’re swimming in an abundant school of fish that employers are tapping into.

The latest product to emerge from the San Francisco-based company is a tool that uses Facebook’s graph search function to connect job searchers with possible employers.

Launched earlier this month, it allows companies with subscriptions ($1,500 annually per recruiter) to click on a job in their interface and message candidates. “Let’s say you’re searching for a developer at Google: You click on the job on a developer position that’s in our interface, you say, ‘Show me the candidates’ and it shows you the candidates automatically.”

Although it’s too soon for clients like Pepsi and Groupon to report hires, the new tool allows recruiters to go “above and beyond the résumé.” For example, talent acquisition folks looking for a cultural fit can drill into candidates’ interests.

Le Viet points out that “for a company like the Gap, they’re hiring a lot in stores around the world. They want people who like fashion; they don’t want people in the stores who hate clothes. You want people who will have some type of affinity to your brand or to brands [that] are similar. Facebook allows you to do that, so if you’re a fan of Banana Republic, they’re interested in you because they’re in the same ecosystem.”

Given this new era of hiring, what does it mean for the résumé? “Résumés are being overtaken by social profiles and your social footprint. I think people will get more and more educated and make sure that everything they display in a public manner is clean.”

Le Viet’s tips for Facebookers looking to get a gig with Work4:

Review your public profile
“Make sure you’re comfortable with it. Don’t look at it in the perspective of only removing content.”

Add information
“This will make you findable. This will also make your public profile look richer. Add where you studied and your major, where you work and past work experiences.”

Add special skills
“It’s something where you can say, ‘I’m an expert in marketing’ or ‘I have a professional skill in accounting’ so people can find you better.”



News
Entertainment
Sports
Lifestyle
Local

Mayor announces public housing improvements

Mayor Bill de Blasio spoke at the Lincoln Houses in East Harlem on Wednesday, calling for the scaffolding to come down at NYCHA complexes across…

National

Peter Theo Curtis: American released by Syrian militants…

An American writer freed this week from two years in the captivity of insurgents in Syria spoke briefly outside his family's Cambridge home Wednesday of…

Local

Bratton defends 'broken windows' work as NYPD support…

Sixty percent of those polled said they support the "broken windows" theory approach popularized by Commissioner Bratton since his first term in the 1990s.

Local

Transit changes for Labor Day weekend

The MTA is adding additional service Friday for New Yorkers getting out of the city for the long weekend. On Friday, Aug. 29, 27 additional…

Television

'Full House' might be relaunched with some of…

A new "Full House" might be in the works.

Movies

Review: 'The Congress' is a crazy, unwieldy sci-fi…

Robin Wright is the center of gravity in "The Congress," which turns from a live-action Hollywood satire into an animated spectacular on a downer future.

Movies

Review: 'The Last of Robin Hood' is a…

Dakota Fanning plays Errol Flynn's (Kevin Kline) teenage gal pal in "The Last of Robin Hood," which takes a scandal and makes it dully empathetic.

Movies

Review: The uneven 'Life of Crime' mostly gets…

Elmore Leonard's "The Switch" becomes the new indie crime dramedy "Life of Crime," with Jennifer Aniston as a kidnapped woman whose husband won't pay up.

Sports

Serena Williams leaving legacy of talented American women…

It seems only a matter of when, not if, Serena Williams will win her 18th career grand slam championship.

College

When are 2014 college football playoffs? (Schedule, date,…

When and where are 2014 college football playoffs? A look at the schedule, date, TV, time for the semi-finals at championship game.

NFL

Dimitri Patterson suspended only for rest of preseason…

Dimitri Patterson ended up getting just a slap on the wrist.

Sports

Eugenie Bouchard excited for 'rowdy' fans at US…

Eugenie Bouchard is sure to endear herself to New York's tennis faithful as she tries to win her first grand slam title across the next two weeks.

Wellbeing

Heart trumps brain when it comes to movies…

When you need a good cry, do you reach for the movie that’s “based on a true story”? Science says you’re giving your brain far…

Sex

The 10 types of people you meet online

Does it ever seem like online dating profiles tend to get a little repetitive? It turns out you are not the only one to have…

Home

Labor Day essentials

Whether you’re soaking up the sun on the beach or barbecuing in the park here are some must-haves for your end-of-summer bash.

Education

Does the school day start too early?

As thousands of high schoolers get ready to head back to class, health experts say it may be time to push back the start of…