Netflix boosts original programming with DreamWorks deal

The Netflix logo is is shown on an ipad in Encinitas, California, April 19,2013. REUTERS/Mike Blake
Netflix is planning to add 300 hours of original programming. Credit: Reuters

Video streaming service Netflix is beefing up its original programming menu through a multiyear deal with DreamWorks Animation SKG, the maker of movies such as “Shrek,” “Madagascar” and “Kung Fu Panda.”

Netflix shares rose 5 percent to $224.51 in premarket trading. DreamWorks shares were up marginally.

DreamWorks said the deal, which involves 300 hours of new programming, is a cornerstone of a major initiative to expand its television production and distribution.

The agreement is Netflix’s largest for original programming, the companies said in a statement.

Online streaming companies such as Netflix, Amazon and Hulu are spending heavily on content as they compete with each other for a piece of the fast-growing market for movies and television shows delivered over the Internet.

In early June, Amazon wrote its largest-ever check for a subscription-streaming deal, securing hundreds of mostly children’s TV programs from Viacom for its online video service.

Netflix is trying to gain new subscribers with original series, such as the Kevin Spacey drama “House of Cards.”

The company brought back cult television comedy “Arrested Development” in May, allowing viewers to see the entire 15-episode season together, harnessing the trend of viewers “binge-watching” TV series online and through DVDs.

Netflix stopped streaming popular programming from Viacom’s Nickelodeon in May following the expiration of a contract.

Netflix will premiere the new DreamWorks shows in all the territories in which it operates. The first of the new series announced Monday is expected to be available in 2014.

The two companies said in February a series called “Turbo: F.A.S.T,” based on the upcoming DreamWorks film “Turbo,” will debut exclusively on Netflix in December.



News
Entertainment
Sports
Lifestyle
National

Mutant worms stay sober, even on alcohol

U.S. researchers have developed "mutant worms" that do not get drunk by alcohol, a breakthrough that could lead to new treatment for people trying to quit drinking

Local

K-9 nose helps capture $150K in cocaine at…

A furry, four-legged security agent helped authorities stop an illegal cocaine shipment from sneaking past JFK customs.

National

Minnesota man asked to leave Southwest flight after…

A man and his two sons were asked to leave a Southwest Airlines flight after the man sent a tweet complaining about being treated rudely by a gate agent.

National

Man sues hospital after surprise penis amputation

An Alabama man who went in to a hospital last month for a circumcision awoke after surgery to find his penis had been amputated, his lawyer said on Thursday.

Movies

Review: Brett Ratner's big 'Hercules' movie is small…

The latest "Hercules," starring Dwayne Johnson as the half-god beefcake of Greek myth, strips its hero and tale of most of its fantastical elements.

Arts

Scientists recreate world's smallest Monet copy

Scientists have reproduced a famous Impressionist painting using nano-printing, to create what has been described as the world's smallest work of art. Reworked at the…

Television

Jerry Seinfeld is ambidextrous, and other Reddit AMA…

See some of the weirder highlights of Jerry Seinfeld's recent Reddit AMA.

Going Out

Grab a pedestrian and start dancing at What…

As a New Yorker, I’ve mastered the art of focusing my gaze straight ahead. Though it occasionally piques my interest, the absurdities that play out…

NFL

2014 NFL Fantasy Football Top 100 overall player…

2014 NFL Fantasy Football Top 100 overall player rankings

U.S. Soccer

NYCFC announce signing of Frank Lampard

The tease of a big signing Thursday by new MLS side NYCFC ended up being one rumored for weeks. England midfielder Frank Lampard agreed to…

NBA

NBA great LeBron James sends 800 cupcake apologies…

By Kim PalmerCLEVELAND (Reuters) - NBA star LeBron James, whose recent return to the Cleveland Cavaliers in his home state of Ohio sparked a frenzy…

NFL

Jerry Reese confident with Giants, skipping countdown clocks…

Last year, Giants GM Jerry Reese installed a countdown clock in the locker room to inspire Big Blue to play in their own stadium for Super Bowl XLVIII.

Tech

Forget Wi-Fi: Li-Fi could be the future

Li-Fi technology – developed by Mexican company Sisoft – is wireless internet connectivity using specialized LED light.

Tech

Weather app Climendo might be the most accurate…

The wait for a truly accurate weather forecast could finally be over thanks to a nifty new app called Climendo.

Tech

Napkin Table puts focus off the phone and…

Michael Jan, a design student at Tunghai University in Taiwan, has invented a serviette-picnic blanket hybrid called the Napkin Table.

Style

Essie's new Color Boutique

Essie launches high-tech kiosks at major airports and malls across the country.