Republican mayoral hopeful John Catsimatidis released the first 30-second radio ad of the 2013 mayoral campaign this week to some tepid reviews, with the New York Times describing it as "a scrappy, somewhat corny… stilted exchange."
In the ad, a male voice inquires as to whether his companion knows who Catsimatidis is.
A female voice replies, "You mean the immigrant who came here with nothing, grew up poor in Harlem, and is a successful independent businessmen?"
The male voice proceeds to praise Catsimatidis as a "common sense guy" and promise that as mayor "he won't owe anyone anything" because he's "not a career politician."
The ad ends with the woman asking her companion to repeat his pronunciation of the candidate's name.
The candidate also recently conducted a robocall in which, Capital New York noted, he repeated his own name four times.
A recent Qunnipiac poll found that 86 percent of all voters haven't heard enough about Catsimatidis to form an opinion.
Follow Danielle Tcholakian on Twitter @danielleiat