Stubble could be to blame for the decline of the kiss, according to Gillette, which is why the shaving company will be at the Prudential Center today asking couples to publicly "kiss and tell."
The nationwide "Kiss and Tell live social experiment" is hitting up 15 U.S. cities to find out if women prefer to kiss stubble or smooth shaven skin -- as if there is any debate.
This afternoon, Gillette reps will ask real-life Boston couples to make out – with and without stubble – to discover which facial hair style women truly find more kissable.
"Research shows that people are kissing less than ever and that one in three women has avoided kissing a guy because he had facial hair," Gillette said in a press release. "With Valentine’s Day on the horizon and signs showing that the kiss may be on the decline, Gillette is asking couples across America to help determine if stubble could be the trouble."
The public displays of affection will happen at Boylston Plaza today from 4 p.m. to 10 p.m.