Mayor Bill de Blasio announced on Monday that after five years along the Hudson, Macy's Fourth of July fireworks would return to the East River in 2014. Credit: NYDN Archives/Getty Images
Five years after losing the annual Fourth of July fireworks to the Hudson River, Macy's annual event will make a triumphant return to the East River.
Flanked by fellow elected leaders near the Brooklyn Bridge, Mayor Bill de Blasio announced on Monday that the massive pyrotechnic display would move back to the city's East Side after sharing the fireworks with Manhattan's out-of-state neighbors to the west.
"You know, the big loser today is New Jersey," said state Sen. Daniel Squadron, who represents parts of lower Manhattan and Brooklyn. "And I want to say to New Jersey, we hope you have a wonderful July 4, and we hope you enjoy your fireworks shows. But now three or even four boroughs – I think that from Staten Island you’ll be able to see some of this show – will be able to enjoy this."
Amy Kule, an events executive producer for Macy's, was more pragmatic about the fireworks' relocation, explaining that while the Hudson River has played host since 2009, the fireworks have been moved all around Manhattan over the last 50 years.
"We’ve always been nomadic in nature," Kule said. "We’re extraordinarily pleased to be back on the East Side, but I’m sure when there’s something else to celebrate – or a reason to move – we will look to do so."
One reason for the move, Kule said, was a "bigger and better" display. Calling it a complete creative departure from previous shows, it would take over the Brooklyn Bridge, using the structure as one of the four launching pads for the fireworks.
The bridge would have to be closed during the 26-minute display, and de Blasio said the city would need to cover additional security costs.
"And I think it’s well worth it, considering that hundreds of thousands more New Yorkers will be able to benefit from this," the mayor said.
As to just how long Macy's might continue to use the East River for the annual show, de Blasio hopes to keep it along its banks for as long as he can.
"I savor this new location," he said, "and we’re going to do everything we can to make that as typical as possible – as frequent as possible."