Buckle up – the Delaware River Port Authority's annual Click It or Ticket seat-belt campaign in New Jersey begins Monday.
Officials with the DRPA's Public Safety Department, along with a host of other law enforcement professionals, will be stepping up enforcement of the Garden State's seat belt law and educating drivers about the importance of buckling up.
The two-week Click It Or Ticket campaign is funded by the National Highway Traffic Safety Administration and will be advertised on variable message signs at all four DRPA bridges in the state.
Vehicle crashes are the leading cause of death for people between the ages of 5 and 34; seat belts reduce serious crash-related injuries and deaths by about 50 percent, according to figures from the Centers for Disease Control.
Under New Jersey's primary enforcement law, police officers can stop a vehicle and issue tickets when one or more of the car's passengers isn't wearing a seat belt.
Since the Click It or Ticket campaign's 1993 launch in North Carolina, national seat belt use has increased from about 65 percent to over 85 percent, according to the Governors Highway Safety Association.