Blizzard-struck New Yorkers spent the weekend looking for their significant others as at least one dating app showed a drastic increase in use during the inclement weather.
Happn, a French dating app that matches users based on how regularly they cross paths, reported a 139 percent increase in messaging and a 66 percent increase in likes this past Saturday in New York compared with the previous Saturday, Fox has reported. Snow-plagued Philadelphia also saw an increase, with messaging up 342 percent and likes up 95 percent.
Happn also stated that, during the blizzard, new user signups were up 43 percent, ABC reported in a related article.
Happn is currently used by more than 10 million people in 35 cities around the world, up from just 1.6 million people who used the app one year ago, Fox added.