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Grab your ugliest sweater and raise awareness

Remember that wacky snowman sweater you got last Christmas? The onethat's hidden in the back of your closet? Well, it's time to dig itout, because tacky is back in a big way.

Remember that wacky snowman sweater you got last Christmas? The one that's hidden in the back of your closet? Well, it's time to dig it out, because tacky is back in a big way.


Conservation organization WWF-Canada is calling on all Canadians to don the tackiest sweater they can find to raise awareness of energy conservation.


The first official National Sweater Day, presented by Loblaw Companies Limited, will take place on Feb. 17 as part of WWF-Canada's ongoing efforts to inspire Canadians to take simple actions to reduce their carbon footprint. The group is calling on Canadians to turn down their thermostats by three degrees for the day and wear fun, funky sweaters to symbolize their commitment to the environment.


“Wearing a tacky sweater on Sweater Day is a great way to celebrate simple actions like turning down the thermostat to help fight climate change,” said Gerald Butts, President and CEO, WWF-Canada. “We're asking Canadians from across to country to participate to show their commitment to energy conservation.”


Residential heating produces about 44 megatonnes of greenhouse gas emissions per year. Turning down the thermostat by a couple of degrees can make a big difference in fighting climate change. If every Canadian turned down their thermostat by two degrees each winter, 2.2 megatonnes of carbon dioxide could be saved every year – the equivalent of taking 350,000 cars off the road.

 
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