PetPlan pet insurance is hosting it's fourth annual online shelter pet competition, Tournament of Tails. Each day, two adoptable animals from 32 shelters around the United States will be matched up in a single elimination round and you decide which furry face advances.
PetPlan donates to every shelter that participates, but the winner can take home $5,000 while the underdogs and cats look for their fur-ever homes.
Lootah, the orange tabby in the above photo, is representing North Shore Animal League America.
"Though he looks paws-itively adorable as he purrs his way into the arms of all his friends here in the shelter, it's his 'I Love You' head butts that really win over the crowd," according to the adoption center. "A true heartbreaker, this terrific tabby definitely came to play."
View the day's competitors, see who advanced and who is still looking for a family here.