LED bra puts your assets in the spotlight

Model flaunts a LED light up bra.
A model displays the LED light-up bra.

After five and a half years working in electronics for the U.S. Navy, Nick Kneuper went to a music festival and saw a piece of technology that caught his eye. And lo and behold, Electric Styles was born: an apparel brand that brightens your wares with electroluminescent wiring. The 2-year-old Californian company lights up a variety of clothes, from bras to hoodies.

Metro chatted with the ex-military man about his LED push-up bra, a $60-$70 brassiere powered by two AA batteries.

Why light up a bra?

Well, my girlfriend wore one to a club and the girls there went crazy over it.

Do you have any celebrity fans?

One of the top 20 most recognizable actresses in America is going to wear one of our bras in a 2014 feature film. But our clothes have been everywhere – [Brazilian actor] Rodrigo Santoro was wearing a light-up hoodie on MTV.

Which celebrity would you love to wear your bras?

All of them! But especially Megan Fox – I think she would love them.

Do you think one day people will wear light-up bras to the shops?

I think so. Culture is moving in the direction where light-up clothing is going to be everyday. Also you can wear them under T-shirts so they shine through. Anyway, in a couple of years light-up clothing will be the norm.

Would you make matching underwear?

Every girl asks for that. It’s difficult though because it’s too flimsy – there’s nowhere to put the battery pack.



News
Entertainment
Sports
Lifestyle
National

Woman dies when run over by bus at…

A woman at the Burning Man arts and culture festival in the Nevada desert died on Thursday when she was run over by a bus carrying participants.

National

Texas parents sue day care center for duct…

By Marice RichterDALLAS (Reuters) - A Texas couple has filed a lawsuit against the owners of a Fort Worth-area day care center seeking $1 million…

National

Santa Fe city council votes to decriminalize marijuana

By Joseph KolbALBUQUERQUE N.M. (Reuters) - Santa Fe on Wednesday became the latest U.S. city to decriminalize small amounts of marijuana, with lawmakers in the…

International

Egypt queries Mursi over documents "leaked" to Al…

CAIRO (Reuters) - Egypt is investigating jailed ex-president Mohamed Mursi in connection with documents that judicial investigators say were leaked to the Qatar-based Al Jazeera…

Going Out

'Friends' coffeehouse Central Perk coming to NYC —…

"Friends" is coming back for a one-off special: "The One with the Free Coffee." Warner Bros. is bringing a pop-up replica of Central Perk, the…

Movies

Interview: 'As Above, So Below' directors: 5 ways…

The fraternal directors of the found footage horror "As Above, So Below" dish on the best ways to frighten the bejesus out of audiences.

Movies

Criterion's new Jacques Demy box mixes the light…

Jacques Demy, the most effervescent of French New Wave filmmakers, gets a Criterion box all to himself, with classics like "The Umbrellas of Cherbourg."

Entertainment

Comedian Joan Rivers, 81, rushed to New York…

NEW YORK (Reuters) - Acerbic comedian and fashion critic Joan Rivers was rushed to Mount Sinai Hospital in New York on Thursday after she reportedly…

NFL

3 things we learned in the Giants preseason…

The final score didn’t matter — a 16-13 win by the Giants — but it would’ve been nice to finally see Big Blue’s new-look offense get on track.

NFL

NFL Power Rankings: Seahawks, Broncos, Patriots, 49ers start…

NFL Power Rankings: Seahawks, Broncos, Patriots start at top

U.S. Soccer

5 facts about new England captain Wayne Rooney

Manchester United striker Wayne Rooney was named as the new England captain by coach Roy Hodgson on Thursday.

NFL

Jets vs. Eagles: 3 things to watch

A win on Thursday night at the Eagles would give the Jets a 3-1 record and just their second winning preseason under head coach Rex Ryan.

Style

Trend: White hot on the 2014 Emmy's red…

White was one of the big trends on the Emmy's red carpet.

Food

Recipe: Samuel Adams beer-marinated grilled shrimp

Summer calls for two things: a cold beer and light food. Sam Adams' Latitude 48 IPA fairly bursts with citrus notes, making it an ideal marinade…

Wellbeing

4 healthy ingredient swaps to make your meals…

When it comes to eating well, everyone knows they could be doing better. But cooking in an apartment on a busy schedule is a recipe…

Wellbeing

Heart trumps brain when it comes to movies…

When you need a good cry, do you reach for the movie that’s “based on a true story”? Science says you’re giving your brain far…