Yoplait, Chobani and Dannon battle in Greek yogurt war

greek yogurt
Yoplait opened a pop-up “store” right down the street from Chobani.
Credit: Cone Communications

The great Greek yogurt war started when Chobani opened its flagship store at 150 Prince St. in SoHo – self-described as a “one-of-a-kind Mediterranean yogurt bar.” Not one to let Chobani steal the spotlight, Yoplait started a “food fight” with the prominent Greek yogurt brand and started an ad campaign stating that two out of three customers prefer the taste of Yoplait Greek yogurt over Chobani’s.

greek yogurt
Dannon Oikos won’t let Yoplait and Chobani have all the fun.
Credit: Cone Communications

Yoplait cranked up the competition by opening a pop-up store right down the street at 463 West Broadway and sweetened the deal: They’re letting people sample yogurt for free and giving out coffee. Visitors are also invited to do side-by-side taste tests of Yoplait Greek and Chobani blueberry-flavored yogurt. Yoplait’s free pop-up store will be open through Saturday at 7 p.m.

Dannon Oikos joined the Greek yogurt war and parked a truck near the two other stores to hand out samples of their product as well. Why can’t the three brands get along? It’s Greek to us.


Mutant worms stay sober, even on alcohol

U.S. researchers have developed "mutant worms" that do not get drunk by alcohol, a breakthrough that could lead to new treatment for people trying to quit drinking


K-9 nose helps capture $150K in cocaine at…

A furry, four-legged security agent helped authorities stop an illegal cocaine shipment from sneaking past JFK customs.


Minnesota man asked to leave Southwest flight after…

A man and his two sons were asked to leave a Southwest Airlines flight after the man sent a tweet complaining about being treated rudely by a gate agent.


Man sues hospital after surprise penis amputation

An Alabama man who went in to a hospital last month for a circumcision awoke after surgery to find his penis had been amputated, his lawyer said on Thursday.


Review: Brett Ratner's big 'Hercules' movie is small…

The latest "Hercules," starring Dwayne Johnson as the half-god beefcake of Greek myth, strips its hero and tale of most of its fantastical elements.


Scientists recreate world's smallest Monet copy

Scientists have reproduced a famous Impressionist painting using nano-printing, to create what has been described as the world's smallest work of art. Reworked at the…


Jerry Seinfeld is ambidextrous, and other Reddit AMA…

See some of the weirder highlights of Jerry Seinfeld's recent Reddit AMA.

Going Out

Grab a pedestrian and start dancing at What…

As a New Yorker, I’ve mastered the art of focusing my gaze straight ahead. Though it occasionally piques my interest, the absurdities that play out…


2014 NFL Fantasy Football Top 100 overall player…

2014 NFL Fantasy Football Top 100 overall player rankings

U.S. Soccer

NYCFC announce signing of Frank Lampard

The tease of a big signing Thursday by new MLS side NYCFC ended up being one rumored for weeks. England midfielder Frank Lampard agreed to…


NBA great LeBron James sends 800 cupcake apologies…

By Kim PalmerCLEVELAND (Reuters) - NBA star LeBron James, whose recent return to the Cleveland Cavaliers in his home state of Ohio sparked a frenzy…


Jerry Reese confident with Giants, skipping countdown clocks…

Last year, Giants GM Jerry Reese installed a countdown clock in the locker room to inspire Big Blue to play in their own stadium for Super Bowl XLVIII.


Forget Wi-Fi: Li-Fi could be the future

Li-Fi technology – developed by Mexican company Sisoft – is wireless internet connectivity using specialized LED light.


Weather app Climendo might be the most accurate…

The wait for a truly accurate weather forecast could finally be over thanks to a nifty new app called Climendo.


Napkin Table puts focus off the phone and…

Michael Jan, a design student at Tunghai University in Taiwan, has invented a serviette-picnic blanket hybrid called the Napkin Table.


Essie's new Color Boutique

Essie launches high-tech kiosks at major airports and malls across the country.