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Metro Green: Easy being green, says one clothing firm

  ANVIL

Anvil promises farmers that the company will buy output if they double the amount of organic cotton they grow.

Published: April 17, 2011 7:05 p.m.
Last modified: April 17, 2011 7:09 p.m.
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Going green doesn’t have to mean losing a company’s other kind of green — cash.

As Earth Day approaches, more companies are touting their earth-friendly mantras. Anvil Knitwear, for its part, is teaching kids to garden and convincing farmers to grow more sustainable cotton.

“There seems to be, at the business level, this concept that being socially responsible and doing things the right way is, somehow or another, an expense,” said Anvil CEO Anthony Corsano. “We’re not finding that at all.”

The company paired with Earth Day New York to sponsor gardens for kids, which will begin in May with five pilot schools.

The goal is to teach children healthy eating, Corsano said, in hopes they will go home and tell their parents how easy it is to grow vegetables.

“We all know that when we get a tomato grown from a home garden ... it’s a different experience,” he said.

Green tips

Here are some tips from Earth Day New York on eating green:

Support local farmers by joining community-supported agriculture (CSA), where participants get a box of fresh vegetables, fruit and even flowers every week during growing season. 

Choose organic food whenever possible. Some produce can be sprayed with pesticides more than others, like peaches, apples, sweet bell peppers, nectarines and celery.


Follow Alison Bowen on Twitter at @AlisonatMetro.

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