SugarHouse announces title sponsorship of Mummers Parade through 2016

SugarHouse Casino Mummers
SugarHouse Casino stepped in as title sponsor of the Mummers Parade two years ago. (Credit: Rikard Larma / Metro).

SugarHouse Casino will announce this afternoon its title sponsorship of Philadelphia’s New Year’s Day Mummers Parade for three more years, through 2016, according to a release.

SugarHouse first stepped in to bankroll the parade two years ago after the city in 2008 cut expenditures in the face of a budgetary crisis.

The casino also hosts an annual Mummers Appreciation Weekend every February and hosts the Mummers Against Cancer event each April to benefit the American Cancer Society.

“SugarHouse loves the Mummers – several of our own team members have been part of the parade since they were young, and the rest of us grew up watching along Broad Street,” SugarHouse general manager Wendy Hamilton said in a statement.

“We’re so excited to be strutting with the clubs for three more New Year’s holidays. What a great Philly tradition!”

The Mummers Parade, whose roots in Philadelphia date back to the 1600s, was the first parade officially sanctioned by the city.

More than 10,000 participants each year create complex custom costumes and serenade residents in a citywide pageant.

Hamilton will officially announce SugarHouse’s continued sponsorship of the Mummers Parade at 3 p.m. Tuesday at The Refinery restaurant at SugarHouse Casino.

The Mummers will present Hamilton with a pair of “golden slippers” to show their gratitude.


News
Entertainment
Sports
Lifestyle
International

Jews in eastern Ukraine ordered to register, Kerry…

Secretary of State John Kerry condemned reports that Jews in eastern Ukraine had been ordered to register with the authorities "or suffer the consequences."

National

Chelsea Clinton pregnant with first child

Chelsea Clinton is pregnant with her first child.

National

Divers struggle in search for South Korean ferry…

By Jungmin Jang and Narae KimMOKPO/JINDO, South Korea (Reuters) - Rescuers struggled with strong waves and murky waters on Thursday as they searched for hundreds…

National

New Hampshire moves to decriminalize adultery

For the first time in hundreds of years, it's about to be legal to cheat on your spouse in New Hampshire.

Television

Dick Wolf to bring fictionalized world of 'Law…

A&E has ordered a pilot called "D.O.A." from "Law and Order" mastermind Dick Wolf that will focus on real detectives reexamining cold cases. A trio…

Movies

Review: 'Transcendence' is not stupid but sometimes lacks…

The cyberthriller "Transcendence" explores artificial intelligence, nanotechnology and other ethical quandaries, but has too much ambition, if anything.

Television

Shane West talks WGN America's 'Salem'

The actor on history lessons, a new network and showing his butt.

Movies

Review: 'Fading Gigolo' finds few jokes in women…

John Turturro writes, directs and stars in "Fading Gigolo," in which he plays a prostitute whose pimp is Woody Allen. And there's still very few jokes.

NBA

Carmelo Anthony agonizing over Knicks future as season…

There’s still the cloud hanging over the franchise’s head as to the pending free-agent status of All-Star forward Carmelo Anthony.

NFL

Jets host players with eye toward NFL Draft

The Jets hosted a number of NFL Draft hopefuls for workouts on Thursday, with an eye toward some under-the-radar players.

NFL

Chris Johnson: I wanted to go to 'a…

Now that Chris Johnson is a Jet, the team has to figure out if one of the most explosive players in the NFL over the last half decade has anything…

NHL

Rangers' speed versus Flyers' size makes interesting playoff…

Among the myriad aspects that will make this Metropolitan Division semifinal series fascinating will be the battle between the Rangers' speed and the Flyers' size,…

Style

Light-up nail art syncs with phone

This Japanese technology syncs light-up nail art with your phone.

Wellbeing

Why is dance cardio taking off in NYC?

Instructors at some of the city's hottest classes explain why.

Travel

Earth Day travel in the Florida Keys

See why this eco-friendly destination deserves your attention.

Tech

Sorry, Facebook — FarmVille goes mobile with 'Country…

Zynga has released a version of the hit "FarmVille" tailored for smartphones and tablets in the hope of reaping a bumper crop of players.