Aichele: Pa. will “retool” advertising about voter ID

Rikard Larma

Commonwealth Secretary Carole Aichele said Thursday the state has pulled advertising about Pennsylvania’s voter ID law in light of a judge’s ruling earlier this week that voters will not be required to show identification for the Nov. 6 election.

Aichele said the state will tweak the ads and re-launch the campaign Monday since the law could still take effect at some point, but she would not say what the message would be.

“We are going to try to make both messages clear. We have people who will be developing a message that should be able to clarify, as clearly as possible for our citizens, that the voter ID law is still part of Pennsylvania code, but will not be in effect Nov. 6,” she said at a press conference Thursday at Temple University.

Commonwealth Court Judge Robert Simpson ordered the state to continue the “soft rollout” that was in effect during the primary, meaning voters will be asked for ID, but do not need it to vote. The American Civil Liberties Union expressed concern after the ruling that the current ads could confuse or mislead voters.

“Most of the ads in fact say you need ID on Election Day. That would be false to run at this time and we’re hopeful the commonwealth will either pull those ads or make changes,” attorney David Gersch said Tuesday.

The state contracted with two advertising agencies to create the ads. Aichele said she is confident the “retooled” message will be clear to voters. She also said the state has not decided whether it would appeal Simpson’s ruling to the state Supreme Court, which rejected Simpson’s initial ruling that upheld the law.

Both sides are scheduled to have a conference with Simpson in December to discuss a possible permanent injunction against the law.

Aichele was at Temple to commend the university for being the first in the commonwealth to make its IDs comply with the new voting requirements.


Donut capers stymie police in Oregon

By Courtney SherwoodPORTLAND Ore. (Reuters) - Police in a Portland suburb have a sticky situation on their hands: for more than a month, mysterious vandals…


South Korea ferry fugitive found dead with bags…

By Ju-min Park and Sohee KimSUNCHEON/INCHEON South Korea (Reuters) - South Korea's most wanted man, whose heavily decomposed body was found in an orchard last…


New Yorkers are nation's unhappiest residents: Study

New Yorkers aren't a happy bunch, at least to a new study released by a nonprofit economic research group.


NY judge throws out lawsuit by Empire State…

A New York state judge has thrown out a lawsuit in which longtime investors in the Empire State Building claimed they were shortchanged out of hundreds of millions of dollars…


Interview: Melanie Lynskey on making it up as…

"Happy Christmas" star Melanie Lynskey talks about what it's like to be in the largely improvised films of Joe Swanberg and the subplot they didn't shoot.


From 'La Femme Nikita' to 'Lucy,' a list…

French filmmaker Luc Besson has created a cottage industry of junk cinema. Here are his many unique action heroes, including Liam Neeson and "Lucy"'s Lucy.


Review: 'Lucy,' with Scarlett Johansson, is smart, stupid…

Luc Besson's "Lucy," in which Scarlett Johansson gains increased control over her brain, is a film about smart and stupid but always enjoyable.


'Pretty Little Liars' recap: Season 5, Episode 7,…

Drunk girls and ghost brownies: here’s your weekly ‘Pretty Little Liars’ recap by way of Q&A. Q: do they really not check for feet under…


David Tyree hiring has gay rights advocates angry

Former Giants Super Bowl hero David Tyree will re-join the franchise as its new director of player development.


Ben McAdoo's new offense has Giants excited to…

Even Tom Coughlin feels he has a lot to learn about offensive coordinator Ben McAdoo’s new offense, which makes the veteran coach very excited.


MLB Power Rankings: A's, Angels, Dodgers, Brewers lead…

MLB Power Rankings: A's, Angels, Dodgers, Brewers lead pack


2014 NFL season betting odds: Which team will…

2014 NFL season betting odds: Which team will win Super Bowl?


Learn Braille with these gloves

U.S. scientists have designed high-tech gloves to help users understand Braille in a matter of minutes.


5 New Ikea products that will change your…

We round-up the latest must-have products.


Recipe: Wolfgang Puck's Buttermilk French Toast

We recently spent some time chatting with restauranteur/celebrity chef Wolfgang Puck at his Wolfgang Puck American Grille in the Borgata in Atlantic City. Puck wanted…


Go retro with your sneakers

The best of wacky new sneakers.