MassNightly: Two bar-loving boys break down Boston-area nightlife

Chris Haddad, left, and MassNightly CEO Andrew Melchiorri show off the MassNightly app at The Point.

Boston nightlife lovers Andrew Melchiorri and Chris Haddad have a pretty sweet gig – constantly perusing bars for fun things to do.

In August, the childhood friends launched MassNightly, a mobile app that lets users search for events and special offers – like menu specials, music, trivia and karaoke – at bars and restaurants across the state.

“We bug the hell out of every bar in Massachusetts,” said Melchiorri as he sipped on a beer at The Point on Hanover Street. “We genuinely believe that hand to hand is the best way to promote the app.”

It is not uncommon for the 24-year-old to randomly approach customers there to promote the free app, often coaxing them with a grab bag of goodies, like scratch tickets.

“We’d be lying if we said we didn’t get shut down every now and then,” said Haddad, 22.

“Surprisingly, women tend to be nicer. Maybe they’re relieved that we’re promoting and app, and for once they’re not being hit on. ”

MassNightly has seen over 3,000 downloads since August, but the entrepreneurs said they hope to up that number by tapping into an obvious market – college students.

“A 20-year-old turns 21 really fast,” said Haddad. “It’s definitely on our agenda to reach students. Boston is a college town. Every corner you turn there’s something to do. You can’t go wrong.”

But the pair calls MassNightly’s statewide scope it’s selling point – nearly 300 bars and restaurants across Massachusetts post specials and events on the app.

MassNightly.com was launched in 2010, but according to Melchiorri, it got very little traction. “It’s crazy having the same product on a mobile phone,” he said. “Now people actually use it – it’s night and day. Everything is going mobile.”

Kevin Callahan, manager of The Point signed on to MassNightly shortly after its Aug. 13 launch. The 24-year-old barkeeper said he uses the app not only to share what’s going on at The Point, but also to find what’s brewing on his night off.

“When I’m out of town I’ll Google ‘good bar.’ You just have to use this app and you see exactly what’s going on. Karaoke, cheap beer, wings – boom.You know where your night’s going to be.”



News
Entertainment
Sports
Lifestyle
Local

Brooklyn man charged in roommate's stabbing death

A Brooklyn man accused of violently stabbing his roommate to death on Monday is in police custody and faces murder charges.

International

Dinosaurs could have survived asteroid strike

It turns out there is a good and a bad time for the planet to be hit by a meteor, and dinosaurs were just unlucky.…

National

OkCupid admits to Facebook-style experimenting on customers

By Sarah McBrideSAN FRANCISCO (Reuters) - OkCupid, a top U.S. matchmaking website, intentionally mismatched users to test its technology, the IAC/InterActive Corp service said on…

Local

MTA fares still increasing 4 percent in newly…

The agency said the 4 percent increases, previously announced in December, will remain steady even as the MTA deals with increasing labor costs.

Movies

Interview: Brendan Gleeson on the way 'Calvary' depicts…

Brendan Gleeson talks about how his new film "Calvary" began over drinks and how his character here is the opposite of the lead in "The Guard."

Movies

'Get on Up' producer Mick Jagger on the…

Mick Jagger, a producer on the James Brown biopic "Get on Up," talks about the time had to tell the singer some bad news and his favorite JB record.

Television

'Glee' star Lea Michele to appear on 'Sons…

"Glee" star Lea Michele has been confirmed as a guest star in the final season of "Sons of Anarchy."

Television

TV watch list, Monday, July 28: 'The Bachelorette'…

See Andi Dorfman make her big choice on tonight's 'Bachelorette' finale.

MLB

Angelo Cataldi: Ryan Howard deserves better from Phillies

Just last week, Ryan Howard endured the embarrassment of a benching that was inevitable, and yet still shocking.

NFL

Larry Donnell has inside track in Giants tight…

Little-known Larry Donnell of Grambling State currently has the inside track, as the second-year player has received the bulk of the first-team reps.

NFL

Computer to Jets: Start Michael Vick over Geno…

Jets general manager John Idzik says the choice of who starts between second-year quarterback Geno Smith and veteran Michael Vick will be a “Jets decision.”

MLB

Yankees looking to trade for Josh Willingham: Report

CBS Sports’ Jon Heyman reported Sunday the Yankees are interested in Twins outfielder Josh Willingham.

Travel

Glasgow: Hey, hey, the gangs aren't here

This European city has done a good job getting rid of its more violent residents and revitalizing with artists.

Education

Babson College tops list of best colleges for…

Money magazine has just released its inaugural list of "The Best Colleges for Your Money" -- and the answers have surprised many. Babson College, which…

Education

NYC teens learn how to develop apps during…

Through a program sponsored by CampInteractive, the high schoolers designed their own community-focused apps.

Tech

The Ministry of Silly Walks app is both…

Monty Python have dug into their back catalogue for cash-ins once more, but with the Ministry of Silly Walks app, they've made something that's fun too.