NYC launches ‘Know Your Zone’ campaign ahead of hurricane season

know your zone hurricane
A prototype coffee cup with the “Know Your Zone” logo presented by the New York City Office of Emergency Management on Thursday.
Credit: Stan Honda/AFP/Getty Images

On the same day that that forecasters predicted a “near-normal” hurricane season, the city wants New Yorkers to know if they live in an evacuation zone.

Nearly three million New yorkers live in one of the six evacuations zones citywide. The maps were revised in 2013 after Superstorm Sandy devastated entire outerborogh neighborhoods and debilitated downtown Manhattan.

Through targeted advertising and community outreach with the Know Your Zone campaign, the city hopes to educate New Yorkers about how to prepare the upcoming hurricane season. While the seasons doesn’t kick in till June 1, New York is expected to be hit hardest between August and October.

“The best thing New Yorkers can do to prepare for the upcoming hurricane season is to know their zone,” OEM Commissioner Joe Bruno said in a statement. “Take time now to find out whether you live in a zone and make a plan for what you will do if you are ordered to evacuate your home.”

The National Oceanic and Atmospheric Administration announced on Thursday that it predicted a 70 percent likelihood of eight to 13 named tropical storms — up to six of which could become a hurricane.

New Yorkers can visit the the Know Your Zone website for storm preparation tips and and interactive map to see the zones and nearest evacuation centers.

Follow Chester Jesus Soria on Twitter @chestersoria


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