News Corp. to shut down iPad newspaper The Daily
News Corp. is powering down The Daily, an iPad newspaper that was the first of its kind.
Rupert Murdoch announced that The Daily will stop publishing on Dec. 15 after the digital paper didn’t prove successful in the long run. The app has already been removed from Apple iTunes.
“From its launch, The Daily was a bold experiment in digital publishing and an amazing vehicle for innovation,” Murdoch said in a statement. “Unfortunately, our experience was that we could not find a large enough audience quickly enough to convince us the business model was sustainable in the long-term.”
The iPad paper launched in February of 2011. Murdoch said some of the staffers from The Daily will head to work for the New York Post.