Jets cut ticket prices in upper bowl, raise them in lower tier
An 8-8 season doesn’t come cheap apparently.
The Jets announced on Monday they will raise ticket prices for the high-end seats in the lower tier while cutting prices for those in the upper deck. By targeting those in the 1 percent, the Jets are hoping to fill-up MetLife Stadium, something that has been a challenge the past few seasons.
The repricing of tickets comes after a third straight season the Jets have missed the playoffs.
According to the Jets, lower level seats will increase by 3 percent with the mezzanine prices remaining the same. The organization is claiming upper level seats will decrease on average by about 10 percent.
Support for road teams in many home games the past two seasons, including losses to the 49ers, the Dolphins and the Steelers, was noticeable. This drop in prices for the upper tier seats seems to be in response to the visiting fans dominating the upper decks the past two seasons.
The Jets posted a 3-5 record at home this season. Last season, they improved dramatically to 6-2 as this record was bolstered by four wins with a winning margin less than a touchdown.
Fans were notified of the changes to the price structure via an email this afternoon.
“In 2013, you, our Season Ticket Holders, helped set a new standard for home field advantage at MetLife Stadium,” the email read. “As our 6-2 home record demonstrated, our Stadium is truly becoming a difficult place for visiting teams to play. In 2014, we’re counting on your vocal and passionate support once again.”
Follow Jets beat writer Kristian Dyer on Twitter @KristianRDyer.