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Google has released its 2011 Zeitgest, an annual attempt to use its search history to figure out what people were interested over the past year. Search terms can be explored globally, or data can be narrowed down by topic category or geographical area.
Philadelphia's top searches were:
Besides showing that Penn students use Google -- a lot -- the search terms were, well, serious (especially compared with the world's fastest-rising search phrase of the year, "Rebecca Black," and U.S.'s fastest-rising term, "planking").
As Technically Philly pointed out, the searches were mainly requests for information and resources with possible real-world consequences and counterparts. They reflected immediate local, concerns largely isolated from both the national news cycle and celebrity or trend-driven issues.
The list of terms essentially served their purpose of providing a snapshot of the average Philadelphian's mind this year, and it was stuffed with bus / train / trolley schedules, concerns over the state of our school system, unemployment woes and, apparently, information about or directions to Jefferson Hospital, Franklin Mills Mall, Sesame Place and the Reading Terminal Market.
But you're not likely to find much Rebecca Black here.
Philadelphia's top searches were:
- SEPTA [over three times more searched-for than any other phrase]
- Philadelphia School District
- Pa Unemployment
- Penn In Touch [UPenn students' portal to secure academic and other info]
- Jefferson Hospital
- Penn Blackboard [online course management system for students]
- Franklin Mills Mall
- Philadelphia Inquirer
- Sesame Place
- Reading Terminal Market.
Besides showing that Penn students use Google -- a lot -- the search terms were, well, serious (especially compared with the world's fastest-rising search phrase of the year, "Rebecca Black," and U.S.'s fastest-rising term, "planking").
As Technically Philly pointed out, the searches were mainly requests for information and resources with possible real-world consequences and counterparts. They reflected immediate local, concerns largely isolated from both the national news cycle and celebrity or trend-driven issues.
The list of terms essentially served their purpose of providing a snapshot of the average Philadelphian's mind this year, and it was stuffed with bus / train / trolley schedules, concerns over the state of our school system, unemployment woes and, apparently, information about or directions to Jefferson Hospital, Franklin Mills Mall, Sesame Place and the Reading Terminal Market.
But you're not likely to find much Rebecca Black here.
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