Wahlbergs expanding Wahlburgers fast food joint across North America

Wahlburgers grand opening. Photo: Flickr/Wahlburgers
Co-founder Mark Wahlberg attends the Wahlburgers grand opening in Hingham. Photo: Flickr/Wahlburgers

Wahlburgers Boston founders brothers Mark, Donnie, and Paul Wahlberg are once again expanding their empire.

The burger restaurant, which is the center of a new A&E original series, will open new restaurants in Boston, Toronto and Philadelphia.

Five Wahlburgers are due to to open in the metropolitan Philadelphia area over the next several years, according to a news release, and the franchise group is actively looking at sites and is targeting a late 2014-early 2015 opening for its first restaurant.

The restaurant is also finalizing leases for two new restaurants in the metro and suburban Boston area. These include sites within Samuels and Associates’ Fenway neighborhood development in Boston and in WS Development’s Market Street Center in Lynnfield.

Both restaurants are planned to be over 4,200 square feet with  outdoor patios and offer all the signature characteristics of the original Hingham location, including full-serve and self-serve dining options, take-out, and a full bar.

The company’s partners in Toronto have announced a planned grand opening for the first Toronto restaurant in the summer of 2014.

The company continues to be the focus of A&E Network’s original series “Wahlburgers.” Filming on 18 additional episodes for its second season is slated to begin this spring.

“These are the next steps in building Wahlburgers into a great and enduring worldwide brand. We have built the restaurant and partnerships with quality and care, and my brothers and I look forward to continuing the journey,” said Co-founder Mark Wahlberg.

“We have spent the last two years carefully developing a successful and repeatable restaurant with our Hingham location, and we are now ready to begin expanding the business and the brand,” said Rick Vanzura, CEO of Wahlburgers. “We will continue to look for partners and multi-unit operators that can help us expand into new markets in a way that upholds the strength and standards of the Wahlberg brand.”

With plans for growth, Wahlburgers is looking for interested and qualified franchisees and business partners with significant, multi-unit restaurant experience to bring restaurants to cities all over North America.

Follow Morgan Rousseau on Twitter: @MetroMorgan
Follow Metro Boston on Twitter: @MetroBOS



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