Well, Ben Roethlisberger did wink at Jerome Bettis in the warmups. That bit of needless minutiae, courtesy of The Bus himself, typified NBCʼs Super Bowl coverage. They didnʼt always seem sure why they were telling you something, but damn if they werenʼt going to deliver it with gusto.
Bruce Springsteen must have loved having to wait for one of the NFLʼs booth reviews too. Apparently hearing The Boss talk chicken fingers, though, took the Cards’ minds off that devastating play to end the first half. Arizona clearly put it behind them and made a game of it.
David Tyree Award: Nothing could be more overplayed than features looking back on the helmet catch but Kurt Warnerʼs comeback comes close. Especially considering those crucial Matt Leinart beer bong pictures never accompany NBCʼs inspirational music.
Doomed from the start: Cardinals bettors had to cringe when Matt Millen, the architect of that 0-16 Detroit Lions team, picked Zona. Thatʼs like going with Isiah Thomasʼ NBA Finals pick.
Asterisk’s revenge: Sure piling on Barry Bonds is fun, but does America really need “Donʼt Be An Asterisk” anti-steroids PSAs?
Best and worst: Super Bowl TV commercials
Pepsi — “Refresh Everything”
OK, what’s old is new again. But Pepsi’s classic/fresh mashup features an early 1960s-era Bob Dylan “playing” 1974’s “Forever Young.” Maybe the writers should have “refreshed” their Wikipedia page.
Teleflora.com
Sending flowers in a box that arrive ugly and wilted, not fresh a la Teleflora.com, says a lot about you — and your loved ones, apparently. Things like, “No one wants to see you naked.” Ouch.
Cars.com
No one wants to listen to a long-winded commercial with a plot about some dude who, in grade school, was way more successful than we’ll ever be. And he can afford a new car?! What a jerk!
‘G.I. Joe: The Rise of Cobra’
Our childhood flashed before our eyes in explosion-laden, Eiffel Tower demolishing, “Yo, Joe!” badassness. Now we know how awesome the film has the power to be ... and knowing is half the battle.
‘Monsters Vs. Aliens’
The much-hyped preview for “Monsters Vs. Aliens” did not disappoint with a good giggle involving a butt scan (way more PG than it sounds) and the eye-popping sharpness of the 3D effects.