“After years of soaring ticket prices, all it took was a complete global economic meltdown to return sanity to sports.”
I went to a Mets game last week, and speaking as a Yankee fan, I have to admit that in the battle of the ballparks, the Mets won. Citi Field is far from perfect, but at least it feels like you’re at a baseball park — unlike the new Yankee Stadium, which bears an uncanny resemblance to a new Marriott with a really garish big-screen TV in the lobby.
What I noticed most, though, was something I’d never seen at a baseball game: The upper deck was packed to the gills, while the acres of hyper-pricey seats down below were half-empty. It’s something you first saw in NBA games over the winter, as penny-pinching fans scurried for the rafters. Teams have reacted with “Messin’ With Recession” specials and even $1 seats, and if the Yanks and Mets haven’t followed suit yet, the marketplace is starting to do it for them: I got my tickets on StubHub for below face value, and spotted plenty more bargains where those came from.
After years of soaring ticket prices, apparently all it took was a complete global economic meltdown to return sanity to sports. As White Sox fan (and economist) Allen Sanderson told me: “Fans say they won’t change their behavior, but it’s like when you ask smokers, if cigarette prices go up, will you smoke less? ‘Oh, no, no, I’m addicted.’ Fans will buy fewer tickets, or one beer instead of three.”
Of course, the economy will recover someday — we hope — and then what? The answer may depend on the other American pastime that returned last week: taxes. For all the complaints about players earning more per game than teachers earn in a year, the Great Ticket Price Hike didn’t happen when salaries jumped in the 1970s — it came after Ronald Reagan cut tax rates for the rich in the ’80s. All those new millionaires, it’s now clear, were spending their filthy lucre not just on million-dollar condos, but on $200 box seats. “Let’s go, millionaire’s tax!” isn’t something you hear chanted much at the ballpark — but maybe it should be.
Metro does not endorse the opinions of the author, or any opinions expressed on its pages. Opposing viewpoints are welcome. Please send 400-word submissions to letters@metro.us