TOKYO. A growing number of Japanese men are opting to secretly wear bras underneath their suits in the latest fad to sweep the nation.
WishRoom, the underwear company, has sold more than 6,000 “man bras” to stressed salarymen as a means of relaxation since launching late last year.
In its online store, the company sells a range of pink, white and black bras called “Men’s Premiere Brassiere” complete with detachable straps which at first sight appear to bear no difference from female versions.