Jason Ide discovered the joy of cooking with local foods last year, but needed help figuring out what fruits, veggies and fish were in-season and where to find farmers markets to buy them.
Like many twenty-somethings he turned to his iPhone. The Astoria resident tapped his brother to write the code, and their iPhone “app” — called FarmFresh NYC — debuted this week, the perfect time for asparagus, morel mushrooms and bluefish.
“People don’t think about the seasonality of seafood,” said Ides, 27, whose program includes warnings for fish in danger of becoming scarce. He’s considering adding information about mercury content for the next phase.
FarmFresh NYC, which costs $2.99 to download, joins 50,000 other programs available from the iPhone Apps Store, including food helpers like Urban Spoon — a self-described part Magic 8 Ball, part slot machine that locates nearby restaurants.
Ides says he changed his eating habits after a colleague at his day job at Sotheby’s (a former chef) convinced him.
“Your cooking is only as good as the ingredients you’re using,” Ides said.