Celebrities usually present a squeaky-clean image. But something has George Clooney, Jessica Alba, Bono, Bill Nighy, Idris Elba and many more saying “f-ck”: poverty. The stars appear in a new web ad for ONE, an anti-poverty group that’s tackling the famine and food crisis in the Horn of Africa. Rather than ask for money, the campaign asks you help the charity lobby world leaders to support the region. The video, still f-ing cool even though the naughty words are bleeped out, can be seen at http://act.one.org/sign/hungry_no_more.


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