Something’s blooming in the Upper East Side
Ovando, the chic and artsy flower shop with modern sculpture-like arrangements, dramatic black interior and impressive NYC clientele recently opened the doors to their new outpost in the Upper East Side.
Ovando, the chic and artsy flower shop with modern sculpture-like arrangements, dramatic black interior and impressive NYC clientele — they provide the floral decor for the W, The Four Seasons, Central Park Boathouse and for designers Donna Karan and Hermes, to name a few — recently opened the doors to their new outpost in the Upper East Side.
“The new boutique is going to cater to a completely different clientele,” says owner and design maven Sandra de Ovando. “We might have a larger quantity of luxurious items versus downtown, but in terms of design, we definitely won’t be going traditional — we will never go there. It’s a big no-no.”
Ovando’s tips on making your corner-store flowers look beautiful:
1 Go for lilies
“Lilies have a long lifespan, and some delis or bodegas carry colorful varieties. I suggest just putting them in a vase; they have so much presence by themselves.”
2 Divide and display
“If you get a bunch of mixed flowers, separate them and put them in different containers. All flowers are beautiful; it’s the combination that makes them look unattractive. If you have a mixed bouquet, instead of putting everything in one vase, I would use four vases: one for each type of flower. And that way you’ll also get a lot of little arrangements.”
3 Pick the right vase
“For roses, I would pick a vase that has a small enough width so that the flowers are not drooping over (maybe three inches wide). In terms of height, it can be a little high, but I would still cut them. I normally don’t use roses tall. What’s beautiful about the rose is the head, so why do you want to look at it from the bottom?”
“If you have three color roses and you put them in the same vase, make sure to color-block the bunches. Keep pink together, yellow together and red together. The eye can read things better when organized.”