At every level, pursuing a career in the health care industry means interacting with medical recruiters. Medical assistants, nurses, technicians, office managers, doctors and even executives are now often hired or placed by professional recruiters. Knowing how to communicate with them can land you a job or, at least, curb plenty of frustration.

Kurt Scott is one of the most experienced medical recruiters in the business. Currently the director of VISTA Physician Search and Consulting, he has recruited and hired professionals in almost every level of the field.

Are health-care professionals trying to impress recruiters, or the other way around?

If it’s a reputable firm or an in-house recruiter, they want to create long-term relationships. So, for the candidate, it should be like a job interview.

How can medical professionals stand out?

Make sure your cover letter is specific to that job and that organization. Don’t let it look run-of-the-mill. I like to see people that have planned questions that they want to get answered by us.

Are you interested in a candidate’s Facebook page?

I think it’s a great way to evaluate how a person conducts himself or herself.

What qualities do you look for in an executive?

What I?look for is passion — passion for medicine and passion for leading.