We're not ready for Disney's immersive Star Wars experience

"Immersive" is about to get a whole new definition.
A rendering of the proposed hotel at Walt Disney World where guests live out their own adventure throughout their stay. Credit: Disney, Lucasfilm
A rendering of the proposed hotel at Walt Disney World where guests live out their own adventure throughout their stay. Credit: Disney, Lucasfilm

Think you know immersive? Disney just redefined the game.

 

The first photos and descriptions of Star Wars: Galaxy’s Edge, the new themed expansions under construction at both Disneyland in California and Walt Disney World in Florida, are out, and they're about to create a whole new genre of entertainment.

 

Disney chairman Bob Chapek revealed the official name of the "Star Wars" land during the company's annual D23 Expo, including a model and renderings of what the 14-acre themed area will include ‑ and it's breathtaking.

 

Transporting visitors to a spaceport at the edge of the galaxy, the new zone will feature settings and starships with a familiar aesthetic to the first "Star Wars" films, such as a cantina based on the one at Mos Eisley.

 

Every aspect of the experience will be complete interactive: Guests will explore new facets of the world they know and meet creatures and droids from the movie franchise, but how those interactions go depends on how the guests perform at the lands' two missions, one aboard the Millennium Falcon and the other on the bridge of a Star Destroyer. And of course, there's blue milk.

But the biggest news out of the event is a "Star Wars"-themed hotel, where each guest will have a storyline that plays out throughout their stay. Sounds a bit like HBO's recent hit show "Westworld," about a world populated by robots where humans can play, except (nearly) all of the workers will be human. The luxury lodgings will be designed to look like a starship, with views of outer space out of its windows, and all of the employees that guests encounter will be in character. Guests would wear uniforms, with tickets rumored to be priced around $1,000 per person for two nights.

“All along, we have said this will be game changing, and through the model we can begin to see how truly epic these immersive new worlds will be,” according to a statement from Chapek.

The "Star Wars"-themed zones are scheduled to open to guests in 2019. There's no opening date yet for the immersive hotel.

 
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