MOSCOW (Reuters) – Streaming giant Netflix and Russia’s National Media Group (NMG) have set up a partnership to run the U.S. group’s Russian service, they said on Wednesday.
Netflix’s international version has been available in Russia since 2015. NMG is a leading private media holding in the country.
Starting from mid-October, Netflix’s service in Russia will be available with local payments options, Russian subtitles and local films, a Netflix representative told Reuters.
National Media Group will become the operator of Netflix service in Russia, Olga Plaskina, NMG chief executive, said in a statement.
(Reporting by Nadezhda Tsydenova; writing by Polina Devitt; editing by Emelia Sithole-Matarise and Louise Heavens)