You won’t need your remote control to flick on this year’s Christmas Daddies Telethon.
The 47th annual event will also broadcast on the web at bellalliant.net.
The Christmas Daddies Telethon has modernized since 1964, incorporating social networking sites such as Twitter and Facebook.
But in many ways, it hasn’t changed at all, said longtime host and CTV Atlantic news anchor Steve Murphy.
“People still look forward to the first Sunday in December as a day to trim the Christmas tree, put up their Christmas lights and watch the Christmas Daddies show,” Murphy said Thursday.
“I think that’s the wonderful part about it ... it’s one of these things that doesn’t really change.”
Murphy couldn’t remember if this was his 29th or 30th year hosting the fundraiser.
“It’s been a part of my life for so long now. I can’t imagine Christmas without it.
“I’ll even go a step further — I can’t imagine life without it now.”
Last year, Christmas Daddies raised more than $857,000, bringing Christmas to more than 17,000 children from around the region, but Murphy said the numbers aren’t important.
“We’ve never really set a goal, it’s always ‘let’s do the best we can.’”
Starr Dobson will host the telethon alongside Murphy Sunday from 11 a.m. to 2 p.m. on CTV Atlantic and then from 2 to 6 p.m. on A.
And you can also watch it — of course — online.
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