eTalk reporter embraces her soulful talent
It’s almost painful to write about Jully Black — she’s so quotable and quippy it would be far more entertaining to just type up the bull’s-eye collection of verbal darts and tell you to buy the album.
But let’s go through the motions anyway. Black’s latest record Revival is only this R&B soulster’s sophomore disc but, technically, she’s been Canada’s queen on the scene for a decade. Before debuting solo, she was that sexy voice that ornamented nearly every hip-hop track that came out of this country and, as a result, Black’s rock-solid resumé and bulletproof cred propelled her first disc to 3 million illegal downloads.
Thrilling compliment, right? But Black didn’t see a penny.
She shrugs off this double-edged sword blow. ”It gave me the hunger, the drive and the will to write Revival,” she says. ”At the time, I was quite devastated because it hurt my album sales. But there was a demand for Jully. What helped me embrace what happened is that I’m not even 30 yet and I’ve gone from cassettes to CDs to iPods, so if I resist change, I might as well just change my career.”
She didn’t, however, and instead opted to ”expand the Jully brand.” Black took the stage in the theatre production of Da Kink In My Hair, lent her songwriting skills to Destiny’s Child, took a celebrity reporter gig with eTalk and keeps up with fans on her highly personal, highly revealing blog. And part of Revival, she says, is embracing all the goodies she’s got to give.
”It’s like Dec. 24, 11:59, and you can’t wait to open your presents — that’s how I feel about my talents,” she says. ”(Revival) was just coming into my own, feeling comfortable in my skin, feeling comfortable with my songwriting, feeling comfortable being 5’11” with no heels. We don’t choose our talents, they choose us.”
And heads up Junos, this often nominated and overlooked artist — ”I used to call myself Jully Lucci” — is laying claim to some hardware next time around.
”Revival will take home Junos, I’ll claim that now,” she says, laughing. And if it did, where would the party be at?
”As long as the people who’ve been through the journey of my life are there, it doesn’t matter if we’re at Wendy’s drive-through,” she says. ”That’s a party for me. Just gimme some fries and ketchup.”
See her live...