It’s going to be cheaper for fans to watch the Buffalo Bills play in Toronto this year.
Citing “challenging economic times,” organizers said yesterday that ticket prices have been reduced by an average of 17 per cent, with 36,000 seats selling for less than they did last year.
Tickets will go for between $99 to $275, topping out at $495 for the VIP seats.
Only the 100 seats that went for $75 last year went up in price to $99.
The date and opponent will be announced today.
Last year, seats ranged in cost from $75 to $295, with VIP tickets soaring to $575, leading to difficulties selling out the Rogers Centre, which seats about 54,000 for football, and criticism from fans.
“This price adjustment, developed in conjunction with the NFL and the Bills, is a result of that feedback,” Phil Lind, vice-chairman of Rogers Communications Inc., said in a statement.
“Sports leagues and teams around the world are taking similar steps to make their products more accessible.”
• Bills defensive back Donte Whitner has been formally charged with aggravated disorderly conduct and resisting arrest for his role in an altercation outside a Cleveland club Saturday. Police handcuffed and used a stun gun on Whitner after he forced his way past them and then broke free from officers. No court date has been set.
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