Privacy concerns don’t seem to have scared Canadians off Facebook.
Canada passed the 16 million users mark in May, according to research firm Inside Network.
An estimated 912,380 Canadians signed up for the site last month, a six per cent increase in membership.
That spike came at the same time that two Toronto residents promoted the idea of Quit Facebook Day on May 31. The campaign drew pledges to leave Facebook from almost 36,000 users worldwide, but most simply shrugged and went back to posting status updates.
An estimated 47.9 per cent of Canadians are on Facebook, making Canada one of the most plugged-in countries in the world, said Justin Smith, founder of Inside Network.
While Facebook does not issue specific membership numbers, Inside Network uses data provided to advertisers to gather insights about the social networking site.
Overall, Canada is the fourth largest market on Facebook, on a per capita basis, behind Iceland, Norway and Hong Kong. About 59.6 per cent of Iceland’s population has a Facebook profile.