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Cars more than machines: Survey

A new “Autotude” survey from the Shell oil company reveals many driversthink of their autos as more than just a piece of machinery.

A new “Autotude” survey from the Shell oil company reveals many drivers think of their autos as more than just a piece of machinery.

The survey shows we believe our vehicles have unique personalities (67 per cent), would make them proud in front of their boss (64 per cent) and can even score them a date (60 per cent).

Some survey respondents described their autos with language once reserved for children and pets.


 
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