CTV will make more of its programming available on smartphones and tablets, says the president of the newly created Bell Media division. Kevin Crull said Friday that he doesn’t want to tinker with the CTV brand, just make it more available.
Parent company BCE Inc. announced the new Bell division after it closed the $1.2-billion deal to buy the rest of the CTV assets that it didn’t already own.
The Montreal telecommunications company wants to reach more viewers by making programs available on computers, tablets and smartphones.
Crull said some of CTV’s 29 specialty channels may be in for a change, but added that he doesn’t expect job cuts.
Crull also said his division may look to make acquisitions.
By 2015, Bell expects to have more than 15-million customers using either its TVs, computers, tablets or smartphones to watch shows.