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Dad’s Halloween masks a glowing success

Inventor Taylor Shields is, by his own admission, “just a big kid.” Andthat’s just fine with his twin 13-year-old daughters Sarah and Sydney.

Inventor Taylor Shields is, by his own admission, “just a big kid.” And that’s just fine with his twin 13-year-old daughters Sarah and Sydney.

So when Sydney asked him to make her a glowstick Halloween costume two years ago, he was happy to sit down at his desk and fiddle his way to a colourful answer.

Those first simple costumes attracted attention from friends and neighbours, so Shields ran with the idea to sell them online last year. He finally dove full-time this year into a new business that has snagged a fast deal to market them across Canada with Walmart.

“I tinker a lot,” said Shields, 46, whose glowstick passion quickly outgrew the basement of his Oak Ridges home and now fills a Mississauga warehouse. “Anything electronic or electrical that comes into the house lasts about a week before I take it apart.

Sydney and Sarah are partners in his costume business. The Grade 8 French immersion students also wrote translations for packages, instructions and their www.glowstickables.com website.

“My dad’s imagination is wild,” said Sarah, who’ll be a giant glowing flower for Halloween.

That’s part of the attraction of Glowstickables, which let kids attach glow sticks to a plastic framework to make masks, body outfits, almost any design. The sticks glow at least 48 hours, although Shields has had some last a week or more.

 
 
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