The total visitors to Nova Scotia dipped by three per cent in 2008, but the economic impact on the province’s tourism industry remained on par with two years ago.
The province released its tourism numbers for last year yesterday and it showed that Nova Scotia welcomed almost 2.8 million visitors, resulting in an economic impact of $1.33 billion.
There was also a slight increase (one per cent) in the number of room nights sold.
The downward trend of American visitors to the province continued its decline with a 15 per cent drop. There was also a two per cent drop in visitors from the rest of the country. The only increase (one per cent) came in visitors from overseas.
Tourism, Culture and Heritage Minister Bill Dooks said in a release he feels the province “held its own” in 2008, and is set to launch a new marketing plan to grow the market even more.