In a street fight for the 21st century, a Canadian company is taking aim at Google in a bid to beat the online behemoth in the digital battle for the boulevard.
Tomorrow, a small fleet of cars mounted with conspicuous rooftop cameras will hit Toronto’s streets as Canpages Inc. captures 360-degree images for its online Street Scene application.
Similar to the Google Maps Street View feature, Canpages’ Street Scene offers panoramic street-level images of city streets, allowing users to explore whole neighbourhoods with a few clicks of a mouse.
Canpages, a Vancouver-based online business and residential directory, has already captured images of Vancouver, Whistler and Squamish, B.C., and intends to roll its service across Canada in the coming months, starting with Toronto this week and Montreal later this month. The Toronto shoot will be over the next two weeks, but the company won’t say where its vehicles will be at any particular time.
Unlike Google, Canpages will photograph only the downtown core and major commercial arteries in the GTA. It hopes to have its images of Toronto online by year’s end.
Canpages has said users can have their business or home blurred out.
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