How do I fake a tan this winter?

Q: I’m starting to look pale, but I don’t want to go to a tanning salon. I’m also wary of the bottle tans. Are there any other ways to fake a healthy, sunny glow?
— Cressida

A: “Use a daily tanner that will build up colour slowly and subtly such as St. Tropez Gradual Tan Everyday,” says Talia Shobrook, who has created beauty looks for celebs including Taylor Momsen and Kate Bosworth. “Don’t overuse the bronzer. Use it like a blush to sculpt the face,”?she says.