Think twice before you hit “reply all.” Such practices have made today’s workers less productive, a research firm concludes. Basex Inc. has forecast “information overload” as the problem of the year for 2008.
“It’s too much information. It’s too many interruptions,” Basex chief analyst Jonathan Spira declared. Information overload isn’t exactly new, but Spira said the problem has grown as technology increases societal expectations for instantaneous response. And more information available, he said, also means more time wasted looking for the right information, whether in an old e-mail or through a search engine. Workers get disoriented every time they stop what they are doing to reply to an e-mail. Spira said workers can spend 10 to 20 times the length of the original interruption trying to get back on track.