James Franco turned heads over the weekend when he showed up at Los Angeles’ Gay Pride celebrations, but it was all in the name of art. Franco was there with drag performer Kalup Linzy to make a short film about Linzy for Franco’s return to the soap opera General Hospital later this year. “I thought it’d be interesting if I took a real artist that was inspired by soaps,” Franco tells World of Wonder. “And then (he’s) in a real soap opera doing their own version of contemporary art.”