The CW is going for a full night of Tyra Banks/Ken Mok fashion-themed reality shows with the pickup of Stylista.
The project, described as a reality version of The Devil Wears Prada, centers on 11 aspiring fashion enthusiasts as they vie for a coveted editorial job with Elle magazine.
The project appears Wednesday-bound as a companion piece to Banks and Mok’s America’s Next Top Model.
Stylista contestants will work as assistants to Elle’s fashion news director, Anne Slowey, in each episode carrying out an assistant’s task and a fashion editorial assignment.
Each week, in consultation with Elle’s creative director, Joe Zee, Slowey will fire one person, until the last assistant standing gets “promoted” to the real-life job.
The grand prize includes a paid editorial position at Elle magazine, a paid lease on an apartment in Manhattan and a clothing allowance at H&M, all for one year, valued at $100,000.