There’s a fine line between industrial and inviting.

Seekers of the urban living experience all too often find themselves stuck in the dichotomy. Too tidy and metallic can kill ambience, while character-enhancing accents can just as easily over-do chic simplicity.

But with the Organic Modern townhome in Stouffville, Ont.,’s Cardinal Point community by Geranium Homes, housing division marketing director Susan Webb Smith said they’re trying to strike a balance.

“It’s not cold but it’s cool,” she said of the three bedroom townhome designed by the Toronto Interior Design Group’s Yanic Simard. “When you go into this home, you’re really struck with the way he brought so much light and such a feeling of space because the whole interior is not cluttered.”

The symmetry and clean lines within are part of what Webb Smith identifies as Simard’s attempt to translate the feeling one would get in an urban environment into a suburban dwelling. “He was giving a very chic look to the interior space that was not typical of what you would find in a townhouse,” she said.

Matching natural materials like wood on the floors and cabinets and organic cotton with a contemporary look, Webb Smith said Simard wanted to demonstrate defining areas in the home that could be used as workspaces, while conveying a fresh, clean feeling.

The townhome is targeted at a sophisticated demographic, said Webb Smith, that want to feel like they live in the city without actually having to. “It’s urban cool. A lot of the people that choose to move here are still involved in all the things that go with urban cool — downtown, concerts, fashion, what’s hip and what’s not. This reflects that feeling.”

At present, there are three different house models containing 13 different designs, including Organic Modern in The Neighbourhoods of Cardinal Point. The homes range from 1,081 to 1,444 square feet, and range in price from $239,000 to $392,000. For more information, visit or call 905-640-9999.

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