Olympic fans were given a sneak peek at what the 2010 tickets will look like on Thursday as Games organizers prepared for the release of an additional 200,000 seats, including 1,000 for the men’s gold medal hockey game.

“Today’s sneak peek at our ticket design is a small milestone,” said Caley Denton, VANOC’s vice-president of ticketing.

“But watching these milestones go by as an organizing committee is really exciting. It’s something that really allows you to grasp how close the Games are.”

VANOC unveiled sample ticket designs for four events: Curling, ice hockey, cross-country skiing and the opening ceremonies.

“We want (the tickets) to reflect the sport and the involvement and be a great keepsake,” Denton said.
The tickets are designed around the “pictograph” of that sport and feature the blue and green colour scheme that VANOC is using to promote the Games.

Denton said he was “blown away” by the number of people in Beijing who would ask for his used ticket, which were the same for all events. “They really become a collector’s item … We chose to make a different ticket for every event just to make that keepsake value that much better.”

The second phase of ticketing goes on sale at 10 a.m. Saturday. Unlike the first phase, which uses a random lottery for over-requested events, Saturday’s sale is first come, first served at Vancouver2010.com.