Find the fragrance that’s right for you with these tips from perfume pro and Kit expert Danny Ventura.

“It’s not simple. It’s very difficult. Bottom line: fragrance is an abstract thing. You love it or you don’t,” says Ventura, international training manager of Beauté Prestige International.

How does a woman choose from the hundreds of fragrances on store counters?

“I break it down into steps:


1. I ask women to pick a time in their lives when they were the happiest. Was it a birthday? An unforgettable vacation?

Try to remember what you were smelling.

2. Let’s work on the assumption that it was a holiday in the mountains — fir trees, rain and wet leaves.

Go to the store and ask a beauty consultant to find you three fragrances that smell like fresh air.

3. Try one on your left arm, one on your right arm and one on a tester card, then go and have lunch. Let the fragrance dry down.

4. Once you’ve decided which one you like, go back, get a sample and wear it for a couple of days. If you receive compliments, you’re on the right track. If you like it yourself, go back and buy it.”

– Subscribe for free to and discover the digital world of beauty.

Latest From ...