Craig Lund

The DNA of a dynamite company

Find Your NextBy Andrea KatesMcgraw Hill, $30.00, 198 pages Previous to the past decade, the way businesses got by was in setting targets to achieve incremental growth and plug along, generally with status quo, which at that time satisfied shareholders enough.But in just a short 10 years, we have...

Tuesday, January 24, 2012, 2:49 AM

A CEO espressos his concern­

Greed has never served anyone well, and in the case of businesses it breeds overconfidence, entitlement and a sense of invincibility.Case in point: Starbucks. In his book Onward, Starbuck’s CEO Howard Schultz lays out the factors that led the company astray in the years 2000 to 2007.Howard...

Monday, November 28, 2011, 4:34 AM

A shoe-in for serious success

The Zappos Experience By Joseph A. Michelli McGraw Hill, $25.00296 pages There are very few companies out there that can boast billion dollar sales figures.Now review that list against companies that have hit that revenue milestone in less than 10 years and you come up with a far shorter list which...

Monday, October 31, 2011, 1:40 AM

Think like a biz owner

How much do you love your job? Let’s assume that you work for a corporation with many employees and ask yourself whether everyone in the organization shares a high level of engagement and commitment. Unfortunately that’s a rather unlikely scenario.Brad Ham, author of Ownership Thinking, suggests if...

Tuesday, September 27, 2011, 12:29 AM

Grey hair not a sign of wisdom

When it comes to picking a leader, a general assumption has been to look at someone with a lengthy resumé, let’s say one with a slew of CEO stints, and assume that success will be imminent.According to The Intangibles of Leadership author Richard A. Davis Ph.D., this assumption — which he refers to...

Monday, September 12, 2011, 1:41 AM

If you play harder, you’ll work harder

Most would agree, if we were more stimulated and challenged by our work, our contentment and job satisfaction would be in a warm fuzzy place. Aaron Dignan, author of Game Frame, suggests that the medium of “gaming” is designed to address these issues systemically alluding to the infamous line by...

Tuesday, April 5, 2011, 5:31 AM

Building trust is key to the mobile workforce

Managing the Mobile Work ForceDavid Clemons and Michael Kroth, Ph. D.McGraw Hil$28.00 It seems the world is getting smaller by the minute, and originally you may have thought it was the Internet that was leading this shrinkage. In fact, it's mobile phones. Given that in 2008, more than 3.9 billion...

Monday, March 7, 2011, 5:33 AM

Connecting with customers critical to brand success

WikibrandsSean Moffit & Mike DoverMcGraw Hill, 289 pages, $28.00 When it comes to marketing, the concept of ‘brand’ was a pretty consistent entity, in that it was the product of the company that owned and produced it. The look, feel, and quality were wholly controlled by the owner, and if that...

Tuesday, February 1, 2011, 5:33 AM

Beefing up your public speaking confidence

There are many things we can do to improve our chances of moving up the career ladder, or if you’re an entrepreneur, increase your profile as a subject matter expert. Public speaking, however, is one of those things that can either make or break you, which is probably why it strikes fear in so...

Monday, January 10, 2011, 5:33 AM

Put being your own boss on your resolutions list

If you are anything like me, the thought of working a 9-5 job would be about as thrilling as staring at dry wall... not to mention causing me to break out in hives. Being an entrepreneur at heart is more than just an aspiration, it’s a serious commitment to a very different lifestyle. According to...

Monday, December 20, 2010, 5:33 AM

Taking aim at the 'Babble' of experts

As a species, us human folk respond very poorly to uncertainty, just think about how we look to the weather reader for their forecasts, and ultimately how often their predictions aren’t exactly accurate. According to author and columnist Dan Gardner, people look to experts to help set their...

Wednesday, December 8, 2010, 5:33 AM

Women are moving on up in the work world

Women are taking over the work world, or at least finally getting the representation they’ve lacked throughout history. In his book, What Women Want, author Paco Underhill writes that “we live in a world that is owned by men, designed by men, and managed by men, and yet we expect women to be...

Monday, November 15, 2010, 5:33 AM

The inside story of the American auto industry's fall from grace

With our economy chugging along, although at a slower pace than we’d like, its rather remarkable that the American auto giants are actually still around, considering that just two years ago, the Detroit Big Three were facing bankruptcy. Author Paul Ingrassia dives into the complexities of how the...

Monday, October 25, 2010, 5:33 AM

A fascinating glimpse at the rise of Facebook

Timing couldn’t be more aplomb for this review given the release this week of the highly anticipated film, The Social Network. David Kirkpatrick details the insanely fascinating birth of Facebook. Originally called TheFaceBook — aptly named after the Harvard Freshman Register, which published...

Monday, September 27, 2010, 5:33 AM

The Bronfman family gets in tune with the digital age

Fortune’s FoolFred GoodmanSimon & Schuster 286 pages, $36.00Behind every billionaire lies a very interesting story. Take for example the Bronfman family, a feuded tale of a clan who got their start in the dodgy business of liquor sales during the time of prohibition. Fast forward a few decades...

Monday, September 13, 2010, 5:33 AM

What do the most successful people have in common?

The Eight Traits successful People Have in Common — 8 to be GreatRichard St. JohnTrain of Thought Arts, 224 pages, $17.70 A few weeks ago I had the fortune to be invited to a TED recording for popular speaker and author Richard St. John. The talk, based around his latest book, The Eight Traits...

Monday, August 16, 2010, 5:33 AM

Learning to love your money

I (heart) MoneyAuthor: David Campbell LesterPublisher: DCL Capital PressPrice: $24.99 Money is a curious thing. The very essence of its purpose is to drive commerce, meaning it’s there to help you buy that thing you love. It's no wonder then that we have an ingrained ability to spend rather than...

Wednesday, July 28, 2010, 5:33 AM

Make yourself shine through personal references

The Referral EngineAuthor: John Jantsch Publisher: PortfolioPrice: $32.50 John Jantsch's, bestselling author of Duct Tape Marketing, most recent book, The Referral Engine, touches on the importance of putting processes in place to make collecting referrals (as well as increasing them) a reality....

Wednesday, July 14, 2010, 5:33 AM

Sometimes irrationality is good

The Upside of IrrationalityAuthor: Dan ArielyPublisher: Harper CollinsPrice: $29.99As members of the human race, we pride our selves in being sensible decision makers. According to social scientist Dan Ariely, author of the wildly successful book Predictably Irrational, we are in fact very...

Wednesday, June 23, 2010, 5:33 AM

A crash course on how to dodge an economic crisis

Given we are starting to glimpse the light at the end of this gruelling tunnel referred to by some as the Great Recession, the general population has settled with the conclusion that this crisis — as it was — is an anomaly. According to authors Nouriel Roubin and Stephen Mihm, crises are a natural...

Monday, June 7, 2010, 10:30 AM