BlackBerry maker Research In Motion is looking to consumers for even more growth with real-time content like news and hockey scores delivered as seamlessly and quickly as email as it continues to compete with Apple’s iPhone.
RIM announced yesterday that its “push” technology was being made available to developers to produce applications that send data such as weather, stocks, music, banking services or health information directly into a user’s BlackBerry for one-click access.
Among the early examples is a hockey news application that will send score updates, news headlines and statistics craved by NHL fans and a music store that sends music automatically to the BlackBerry.
RIM issued a number of announcements yesterday, detailing an alliance with Hewlett-Packard that will offer an expanded set of applications and services such as HP CloudPrint, enabling users to print emails, documents, photos and web pages from a BlackBerry to the nearest printer.