WOW — 2010 Games go wireless – Metro US

WOW — 2010 Games go wireless

If you don’t have tickets to the 2010 Winter Olympics, the Games’ wireless sponsor wants to ensure you still know who the winners are.

One of the innovations for 2010 is the Wireless Olympic Works (WOW) communications platform, which will be available on select Samsung smartphones via download.

“All of the Olympic content will be totally available to the public, so anyone who is on a Samsung (smartphone) can get real-time information,” said Howard Thomas, director of corporate marketing for Samsung Canada.

Real-time results, game schedules and other winter Olympic-based information will be available, literally, in the palm of your hand.

Along with WOW, Samsung also announced its high-profile crop of ambassadors with some winning Olympic experience, Wayne Gretzky, Hayley Wickenheiser and Jarome Iginla.