Watching Nickelodeon's many mid-'90s game shows was exquisite torture. We all longed to solve the "Legend of the Hidden Temple" and stick our hands inside the Gack-spattered ear on "Double Dare." But most of all, we wanted to climb the Aggro Crag, the pinnacle of physical achievement for 12-year-olds on "Guts."
Friends, that's just what I did today (and you can too until 8 p.m. tonight at 76 Varick St. in SoHo).
How can you describe a childhood dream come true? I remember my brother and I, 8 and 10 respectively when the show premiered in September 1992, watching each episode raptly and wanting nothing more than to have our chance to show the contestants how it's supposed to be done. But when "Guts" ended in January 1996, so did our hopes of scaling that 28-foot mountain that was, as far as we were concerned, the pinnacle of physical prowess.
Fast forward 20 years, and thanks to the similarly nostalgic marketing geniuses at Mtn Dew, the Crag is back. To promote its competition to bring back one of two classic flavors — Mtn Dew Baja Blast and Mtn Dew Pitch Black — the company recreated the best approximation of the Aggro Crag that 24 hours in an open SoHo lot could build, for one glorious day plucked straight out of the childhood memories of today's 30-somethings.
Here's a tour of the site, including comments from "Guts" host Mike O'Malley and the climb: