While brother-in-law Kanye West is rocking an Adidas endorsement and was reportedly not happy with Kylie Jenner signing with Puma, the deal went through and the campaign was revealed today. Officially launching April 1, Kylie is the latest ambassador for the athletic line, wearing an electric purple sports bra, printed leggings and the new PUMA Fierce sneakers in the just-revealed ad.
Retailing at $90, the training shoe is laceless, light and made specifically for taking training classes to the next level. The outsole has flex grooves, so athletes can make fast movements without slipping.
Jenner reportedly got seven figures for the deal, although the exact signing price is still under wraps. Get your first look at Jenner’s ad below:
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